August 31, 2010

The Manufacturing Fallacy

NEW YORK – Economists long ago put to rest the error that Adam Smith made when he argued that manufacturing should be given primacy in a country’s economy. Indeed, in Book II of The Wealth of Nations, Smith condemned as unproductive the labors of “churchmen, lawyers, physicians, men of letters of all kinds; players, buffoons, musicians, opera-singers, opera-dancers, etc.” We may agree with Smith (and Shakespeare) about the uselessness of lawyers perhaps, but surely not about Olivier, Falstaff, and Pavarotti. But the manufacturing fetish recurs repeatedly, the latest manifestation being in the United States in the wake of the recent crisis.

In mid-1960’s Great Britain, Nicholas Kaldor, the world-class Cambridge economist and an influential adviser to the Labour Party, raised an alarm over “deindustrialization.” His argument was that an ongoing shift of value added from manufacturing to services was harmful, because manufactures were technologically progressive, whereas services were not. He even got a Labour Chancellor of the Exchequer, James Callaghan, to introduce in 1966 a Selective Employment Tax, which taxed employment in services more heavily than employment in manufactures – a measure that was reversed in 1973, once it was realized that it would hit the tourist industry, which generated badly needed foreign exchange.

Kaldor’s argument was based on the erroneous premise that services were technologically stagnant. This view no doubt reflected a casual empiricism based on the mom-and-pop shops and small post offices that English dons saw when going outside their Oxbridge colleges. But it was clearly at odds with the massive technical changes sweeping across the retail sector, and eventually the communications industry, which soon produced Fedex, faxes, mobile phones, and the Internet.

In fact, the dubious notion that we should select economic activities based on their presumed technical innovativeness has been carried even further, in support of the argument that we should favor semiconductor chips over potato chips. While rejection of this presumption landed Michael Boskin, Chairman of President George H.W. Bush’s Council of Economic Advisers, in rough political waters, the presumption prompted a reporter to go and check the matter for himself. It turned out that semiconductors were being fitted onto circuit boards in a mindless, primitive fashion, whereas potato chips were being produced through a highly automated process (which is how Pringles chips rest on each other perfectly).

The “semi-conductor chips versus potato chips” debate also underlined a different point. Many proponents of semiconductor chips also presumed that what you worked at determined whether, in your outlook, you would be a dunce (producing potato chips) or a “with-it” modernist (producing semiconductor chips).

I have called this presumption a quasi-Marxist fallacy. Marx emphasized the critical role of the means of production. I have argued, on the other hand, that you could produce semiconductor chips, trade them for potato chips, and then munch them while watching TV and becoming a moron. On the other hand, you could produce potato chips, trade them for semiconductor chips that you put into your PC, and become a computer wizard! In short, it is what you “consume,” not what you produce, that influences what sort of person you will be and how that affects your economy and your society.

Ignorant of the extensive “deindustrialization” debate in 1960’s Great Britain, two Berkeley academics, Stephen Cohen and John Zysman, started a similar debate in the US in 1987 with their book Manufacturing Matters, which claimed that, without manufactures, a viable service sector is untenable. But this argument is specious: one can have a vigorous transportation industry, with trucks, rail, and air cargo moving agricultural produce within and across nations, as countries such as pre-Peronist Argentina, Australia, New Zealand, and modern Chile have done very successfully.

Cohen and Zysman argued that manufactures were related to services like “the crop duster to the cotton fields, the ketchup maker to the tomato patch,” and that if you “[o]ffshore the tomato farm…you close or offshore the ketchup plant….No two ways about it.” My reaction was: “[A]s I read the profound assertion about the tomato farm and the ketchup plant, I was eating my favorite Crabtree & Evelyn vintage marmalade. It surely had not occurred to me that England grew its own oranges.”

While these episodes reflected academic obsession with manufactures and therefore died early deaths, the same cannot be said for the latest revival of the “manufactures fetish” in the US and Great Britain. The latest flirtation with supporting manufactures has come from the current crisis, especially in the financial sector, and is therefore likely to have greater prospects for survival. The fetish is particularly rampant in the US, where the Democrats in Congress have gone so far as to ally themselves with lobbyists for manufactures to pass legislation that would provide protection and subsidies to increase the share of manufactures in GDP.

Because of the financial crisis, many politicians have accepted the argument, in a virtual throwback to Adam Smith, that financial services are unproductive – even counterproductive – and need to be scaled back by governmental intervention. It is then inferred that this means that manufactures must be expanded. But this does not follow. Even if you wanted to curtail financial services, you could still focus on the multitude of non-financial services.

Diesel engines and turbines are not the only alternatives; many services, like professional therapy, nursing, and teaching are available. The case for a shift to manufacturing remains unproven, because it cannot be proved.

The original article appeared on Project Syndicate.

Posted in Economics

2 Responses to The Manufacturing Fallacy

  1. Mo says:

    What can we gather with the ever increasing liberaliztion of trade regarding the shift between manufactures versus services? Arguablly, services
    have entered the limelight in the value of trade only in the last thirty years or so, that said, it seemed logcal to assume that to relenquish a manufacturiing base would risk supporting services sector. But, as FDI and MNEs have come to dominate the global trade in services, thier internal global supply networks do well to thwart such apprehensions. Also, as trade policy has become an ever increasing diplomacy tool, domestic
    politcal risks in safegaurding constituencies force economically imprudent decisions; this of
    course becoming evermore important in times of
    crisis. Thanks for a great article.

  2. Tim Brynteson says:

    I have two problems with the author’s observations. The first is that “real” wealth is produced (created) when raw materials are harvested, grown, mined, etc. and then turned into products which can be sold. These activities, including manufacturing, are the basis for all the related services and other “value added” activities which a sophisticated economy needs; the core activity is manufacturing.

    Second, is that any strong economy needs a vital middle class. Service jobs tend to be either low-skill, low pay or jobs requiring specialized and highly educated workers commanding very high pay. Manufacturing provides reasonably good paying jobs for moderate skills and education. (at least it can and used to, whether it can in the future is a tougher question). I don’t have any easy answer, but any nation which wants a strong, vital economy needs to care about its manufacturing base.

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